The Many Benefits of Shop Clothes Rails

Posted On: December 9, 2022 By: jodee

There will always be people who look to do things differently. However, there are also reasons why the original solutions are the most popular. You may find shops looking to find ever new methods to display clothes, but the traditional clothes rail still remains the best solution for stores. This article delves into the many benefits of shop clothes rails to explain why they remain so popular with retailers around the world.

Shop Clothes Rails Benefits

1. Versatility

There are so many different types of clothes rails, meaning you can always find something to fit your space, products and brand. From standard garment rails with wheels to fishtail rails without. From reinforced rails for your heavy duty items to parallel rails that provide more display space for the same amount of floor space. Not to mention junior rails for kids’ clothes, chrome rails that look amazing and loads more too.

 

2. Easy to Accessorise

Not only do your shop clothes rails allow you to put out a large range of products on the shop floor by hanging them, but you can also add in accessories that provide even more display options.

 

Straight arms or waterfall arm rails can stand to the side of your regular garment rail, displaying items that will go perfectly with the clothes that are hanging up. This also adds a bit more drama to the display and keeps it visually interesting, as well as providing that cross-selling opportunity.

 

3. Helping your customer flow

The primary objective of the shop clothes rail is to display garments, this is true. However, as they are generally long, thin and sturdy, they also have a role to play in directing footfall through your shop floor in the direction you want people to browse.

 

They create a route to funnel customers around the shop in the right direction, walking past the products that you think they will most want to buy.

 

During the Covid pandemic, clothes rails were particularly helpful in managing one-way traffic to adhere to social distancing guidelines.

 

 

4. Keeping things tidy

There will always be customers who are dead set on never putting items back where they found them, and clothes rails can’t solve that. However, it is easier for them to place a hangered item back on a rail than it is to refold that perfectly folded jumper that you put out on a table or on a shelf.

 

This means that there is a better chance of keeping the shop floor presentable if you use clothes rails rather than other forms of clothing displays. When things are busy and there is less time to get out and put things straight, this is a marginal gain worth celebrating.

 

5. Getting more product on display

The way that manufacturers design clothes rails is to allow retailers to display the greatest amount of products without taking up too much space. When you fold clothes and display them that way, you can only put out so many garments before the tower starts to lean.

 

A rail can hold many more items and means you can have more products at hand, including different colours and sizes. This means that customers can find the item they need more easily without having to find a staff member and potentially losing interest. If they can find what they want where they are, they can take it straight to the till.

 

Get Shop Clothes Rails

If you want shop clothes rails for your retail outlet, we sell a large range of items so you can be sure that you will find the product to suit your individual needs. We can help you choose, giving you the benefit of our many years of experience. Just call 0333 344 2693 and talk to us today!